Congratulations!
Brigitta Sui Dschen and Hans-Paul Mattke take first place in the category "Trailblazer of the Year 2023"
With this award from the VdU (association of German female entrepreneurs), our owner couple received acknowledgment for the handover process that has been taking place at MOIN for several years now.
Since this handover was never exclusively about passing on the company, but also about the values lived at MOIN, the path was not always easy. There were various discussions with external investors and managing directors, but as so often in life, the solution lay within.
Vicky Leskien, Julianna Müller and Jule Prothmann had been part of the MOIN team for about three years when they expressed their interest in taking over the company.
"In that sense, it was the three women who ultimately chose us."
Brigitta Sui Dschen Mattke
The combination of their different competences, a clearly structured way of working and the strong will of the three young women convinced the Mattkes - and thus the succession was decided.
VdU Although the three business economists - one of them with a focus on food management - had not learned the original bakery trade, they brought with them their individual experience from the food sector as well as the necessary commitment and willingness to acquire know-how in this field in order to take over the succession in the interest of the company. Today, the three successors have grown as a team and each of them has found her appropriate area of responsibility in the company during the transition period.
With a clear concept and a fixed schedule
In 2020, Mr and Mrs Mattke left their offices to their successors. In 2021, the three women were appointed as operational managers. Our "trailblazers" withdrew more and more from the operational business and increasingly handed over responsibility to the new management team. This summer, the entry of the three successors into the management and the purchase of the first company shares will mark the next milestone in this handover process. In the future, part of the company will be converted into a foundation so that the life's work of the organic pioneers - together with the knowledge and values - will be withdrawn from the capital market and can continue to develop freely in the sense of the company's goal.
Good things take time
Just as in the production of our baked goods, where a long maturing of the dough makes a decisive difference, sufficient time also proved to be a great advantage in the process of transferring the company. With the common aim clearly in mind, the new structures at our company developed quite organically.
In the course of the handover process, Brigitta Sui Dschen and Hans-Paul Mattke also had to find their own new roles. Today, both support the team of successors in strategically and culturally decisive questions; from 2025 onwards, their involvement at MOIN will be exclusively as mentors.
"You can't know beforehand how a handover will go, you can only experience it."
Brigitta Sui Dschen Mattke
We congratulate Mrs. and Mr. Mattke - and above all thank them. We from MOIN look forward to continuing their value-oriented corporate culture with the three successor ladies and our joint mission to provide as many people as possible with really good organic food!
As part of the model project "she succeeds - more female succession!" funded by the Federal Ministry of Economics and Climate Protection since January 2021, the "she succeeds award" has now expanded to include a new category to award the "Trailblazer of the Year". With this award, the VdU honours former owners who have contributed to a successful business handover with a sophisticated transfer concept, a foresighted timetable and intensive training of the successor. After all, it is in the interest of economic policy to prevent the erosion of small and medium-sized enterprises, to secure employment and training and to maintain the competitiveness of the companies concerned.